No.35 mackenzie walk
In the heart of bustling Canary Wharf, Nº35 Mackenzie Walk is the most recent independent neighbourhood bar and restaurant from Darwin & Wallace. The waterfront terrace served as the inspiration for the watercolour elements of the identity, helping to create a natural warmth and a soothing sanctuary from the hectic pace of London.
no35mackenziewalk.co.uk
Identity work
Delicate motions
To create the digital invites for the launch event I made some subtle animations of the water colour textures that added and extra layer to the content.
Making Process
Working with watercolour, I created large-scale original paintings that explored how to bring together the key colours from the brand palette to create dreamy textures, where the colours could elegantly flow into each other and evoke sunsets and cocktails by the water.
